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中山2020半年报：本地购房者人数连续4年上涨

2020-07-20 15:23 乐有家乐有家研究中心

中山半年报

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<section data-role="outer" label="Powered by 135editor.com"><section class="_135editor" data-tools="135编辑器" data-id="93011"><section class="_135editor" data-tools="135编辑器" data-id="93011" data-color="#fac08f" data-custom="#fac08f" style="font-size: 16px;"><section style="text-align: center;margin:10px auto;" class=""><section style="display: inline-block;"><section style="padding-right: 10px; padding-left: 10px; color: rgb(73, 73, 73);" class="135brush" data-brushtype="text"><p><strong>前言</strong></p></section><section class="assistant" style="background-color: #f2dcdb; height: 8px; margin-top: -10px; color: #844006; overflow: hidden;"></section></section></section></section></section><section data-role="paragraph" class="_135editor"><section class="_135editor" data-tools="135编辑器" data-id="93011" style="height: 0px; overflow: hidden;"></section><p style="text-align:justify;text-indent: 32px; line-height: 1.75em; margin-left: 5px; margin-right: 5px;"><span style="caret-color: red; font-family: 微软雅黑, "Microsoft YaHei";">2020H1是中山楼市波澜起伏的半年，也是中山楼市韧性被见证的半年。</span><span style="line-height: 150%; font-family: 微软雅黑, "Microsoft YaHei";"></span></p><p style="text-align:justify;text-indent: 32px; line-height: 1.75em; margin-left: 5px; margin-right: 5px;"><span style="line-height: 150%; font-family: 微软雅黑, "Microsoft YaHei";">城市建设方面，包含欢乐海岸、石岐总部经济区等项目在内的31项重点项目集中开工；黄圃镇旧改文件公示，中山旧改计划也拉开帷幕；政策方面，引入商品房网签备案电子公证，提升网签效率；出台“人才24条”新政，提升人才吸引力。在众多利好政策影响下，中山楼市快速走出疫情笼罩的阴霾。</span></p><p style="text-align:justify;text-indent: 32px; line-height: 1.75em; margin-left: 5px; margin-right: 5px;"><span style="line-height: 150%; font-family: 微软雅黑, "Microsoft YaHei";">受新冠疫情影响，2020H1中山新增预售放缓，2月新增预售更是不足百套。成交量方面，受2020H1各项利好政策以及开发商促销活动影响，2020H1中山一手住宅网签21661套，环比下降46.47%，但同比仅下降14.79%。在新增预售量较少，网签量基本稳定的情况下，中山一手住宅库存量继续下降。</span></p><p style="text-align:justify;text-indent: 32px; line-height: 1.75em; margin-left: 5px; margin-right: 5px;"><span style="line-height: 150%; font-family: 微软雅黑, "Microsoft YaHei";">价格方面，一手住宅在2019H2经历下跌后，2020H1迎来反弹，但在“房住不炒”的原则下，网签均价虽上涨至13874元/㎡，但同比下跌2.30%，房价依然稳定。</span></p><p style="text-align:justify;text-indent: 32px; line-height: 1.75em; margin-left: 5px; margin-right: 5px;"><span style="line-height: 150%; font-family: 微软雅黑, "Microsoft YaHei";">从近两年半中山楼市表现来看，2020H1中山在依然在延续鼓励型政策的同时，继续加强基础设施建设，通过增强城市硬核实力，提升城市吸引力。</span></p><p style="text-align:justify;text-indent: 32px; line-height: 1.75em; margin-left: 5px; margin-right: 5px;"><span style="line-height: 150%; font-family: 微软雅黑, "Microsoft YaHei";">下半年，随着中山各项规划逐步落实，各项基建工程陆续完工，相信中山作为大湾区核心城市之一，区位优势将愈发凸显，发展未来可期。</span></p><p style="text-align:justify;text-indent: 32px; line-height: 1.75em; margin-left: 5px; margin-right: 5px;"><span style="line-height: 150%; font-family: 微软雅黑, "Microsoft YaHei";">2020H2中山楼市，让我们拭目以待。</span></p><p><br/></p></section><section class="_135editor" data-tools="135编辑器" data-id="86516"><section class="_135editor" data-role="paragraph" data-color="#ef7060" style="font-size: 16px; height: 0px; overflow: hidden;"></section></section><section class="_135editor" data-tools="135编辑器" data-id="38806"><section class="_135editor" data-tools="135编辑器" data-id="38806" data-color="#ef7060" style="font-size: 16px;"><section style="border-bottom: 4px solid rgb(242, 220, 219); margin-top: 10px; margin-bottom: 10px;" class=""><section data-bcless="darken" style="border-bottom: 8px solid rgb(192, 0, 0); border-top-color: rgb(192, 0, 0); border-right-color: rgb(192, 0, 0); border-left-color: rgb(192, 0, 0); font-size: 14px; line-height: 20px; display: inline-block; margin-bottom: -5px; color: inherit;" class=""><p style="border-color: rgb(242, 220, 219); color: rgb(242, 220, 219); font-size: 18px; background-color: rgb(254, 254, 254); line-height: 1.75em;"><span style="font-size: 16px; font-family: 微软雅黑, "Microsoft YaHei";"><strong class="135brush" data-brushtype="text" style="border-color: #f2dcdb; color: inherit;"><span style="color: rgb(0, 0, 0); caret-color: rgb(255, 0, 0);">一、2020年H1中山楼市大事记</span></strong></span></p></section></section></section></section><section class="_135editor" data-tools="135编辑器" data-id="2446"><section class="_135editor" data-tools="135编辑器" data-id="2446" style="border: 0px none;" data-color="#ef7060" data-custom="#80b135"><section style="padding-right: 8px; padding-left: 8px; margin: 10px auto; border-radius: 3px; border-left: 3px solid rgb(17, 17, 17); border-top-color: rgb(17, 17, 17); border-right-color: rgb(17, 17, 17); border-bottom-color: rgb(17, 17, 17); font-size: 22px; font-weight: inherit; text-align: inherit; text-decoration: inherit;" class=""><section style="line-height: 1.4; color: inherit;"><section class="135brush" data-brushtype="text" style="border-color: rgb(17, 17, 17); color: rgb(17, 17, 17); font-size: 16px; text-align: justify; letter-spacing: 1.5px; line-height: 1.75em;"><p style="line-height: 1.75em;"><span style="color: rgb(192, 0, 0); font-size: 14px; font-family: 微软雅黑, "Microsoft YaHei";"><strong><span style="line-height: 150%;">1月3日 中山实行异地公积金贷款限额、预约制</span></strong></span></p></section></section><section class="135brush" style="color: rgb(17, 17, 17); line-height: 1.4; margin-top: 5px; font-size: 14px; font-weight: inherit; text-align: inherit; text-decoration: inherit; border-color: rgb(17, 17, 17);"><p style="text-align:justify;text-indent: 0em; line-height: 1.75em;"><span style="line-height: 150%; font-family: 微软雅黑, "Microsoft YaHei";">1月3日，中山市住房公积金管理中心政务网发布《关于对异地公积金贷款额度申请进行预约的通知》，确定每月的异地贷款可申请额度，每旬分批分配额度，在中心官网公布可收件的预约编号，同时以短信方式通知申请人及开发商。</span></p></section></section></section></section><section class="_135editor" data-tools="135编辑器" data-id="2446"><section class="_135editor" data-tools="135编辑器" data-id="2446" style="border: 0px none;" data-color="#ef7060" data-custom="#80b135"><section style="padding-right: 8px; padding-left: 8px; margin: 10px auto; border-radius: 3px; border-left: 3px solid rgb(17, 17, 17); border-top-color: rgb(17, 17, 17); border-right-color: rgb(17, 17, 17); border-bottom-color: rgb(17, 17, 17); font-size: 22px; font-weight: inherit; text-align: inherit; text-decoration: inherit;" class=""><section style="line-height: 1.4; color: inherit;"><section class="135brush" data-brushtype="text" style="border-color: rgb(17, 17, 17); color: rgb(17, 17, 17); font-size: 16px; text-align: justify; letter-spacing: 1.5px; line-height: 1.75em;"><p style="line-height: 1.75em;"><span style="font-size: 15px; color: rgb(192, 0, 0); font-family: 微软雅黑, "Microsoft YaHei";"><strong><span style="line-height: 150%;">3月28日 中山31个重点项目集中动工，总投资230亿</span></strong></span></p></section></section><section class="135brush" style="color: rgb(17, 17, 17); line-height: 1.4; margin-top: 5px; font-size: 14px; font-weight: inherit; text-align: inherit; text-decoration: inherit; border-color: rgb(17, 17, 17);"><p style="text-align:justify;text-indent: 0em; line-height: 1.75em;"><span style="line-height: 150%; font-family: 微软雅黑, "Microsoft YaHei";">3月28日，中山市2020年第一季度重点项目集中动工，涉及基础设施、民生工程、产业项目，包括岐江新城欢乐海岸、石岐总部经济区基础设施和公共配套工程等基础设施项目、岐江新城中山富力中心、生物科技医药产业园——中山翠亨新区生物医药智创中心等产业项目，以及坦神北路建设工程、金字山互通立交工程、古镇快线、树木园公共人防工程、紫马岭北广场公共人防工程等民生工程。</span></p></section></section></section></section><section class="_135editor" data-tools="135编辑器" data-id="2446"><section class="_135editor" data-tools="135编辑器" data-id="2446" style="border: 0px none;" data-color="#ef7060" data-custom="#80b135"><section style="padding-right: 8px; padding-left: 8px; margin: 10px auto; border-radius: 3px; border-left: 3px solid rgb(17, 17, 17); border-top-color: rgb(17, 17, 17); border-right-color: rgb(17, 17, 17); border-bottom-color: rgb(17, 17, 17); font-size: 22px; font-weight: inherit; text-align: inherit; text-decoration: inherit;" class=""><section style="line-height: 1.4; color: inherit;"><section class="135brush" data-brushtype="text" style="border-color: rgb(17, 17, 17); color: rgb(17, 17, 17); font-size: 16px; text-align: justify; letter-spacing: 1.5px; line-height: 1.75em;"><p style="line-height: 1.75em;"><span style="font-size: 15px; color: rgb(192, 0, 0); font-family: 微软雅黑, "Microsoft YaHei";"><strong><span style="line-height: 150%;">4月 中山商品房网签备案引入电子公证</span></strong></span></p></section></section><section class="135brush" style="color: rgb(17, 17, 17); line-height: 1.4; margin-top: 5px; font-size: 14px; font-weight: inherit; text-align: inherit; text-decoration: inherit; border-color: rgb(17, 17, 17);"><p style="text-align:justify;text-indent: 0em; line-height: 1.75em;"><span style="line-height: 150%; font-family: 微软雅黑, "Microsoft YaHei";">4月起，为提高商品房网签备案效率，中山全市商品房网签备案将全面引入电子公证，网签将突破时间、空间限制提高效率。</span></p></section></section></section></section><section class="_135editor" data-tools="135编辑器" data-id="2446"><section class="_135editor" data-tools="135编辑器" data-id="2446" style="border: 0px none;" data-color="#ef7060" data-custom="#80b135"><section style="padding-right: 8px; padding-left: 8px; margin: 10px auto; border-radius: 3px; border-left: 3px solid rgb(17, 17, 17); border-top-color: rgb(17, 17, 17); border-right-color: rgb(17, 17, 17); border-bottom-color: rgb(17, 17, 17); font-size: 22px; font-weight: inherit; text-align: inherit; text-decoration: inherit;" class=""><section style="line-height: 1.4; color: inherit;"><section class="135brush" data-brushtype="text" style="border-color: rgb(17, 17, 17); color: rgb(17, 17, 17); font-size: 16px; text-align: justify; letter-spacing: 1.5px; line-height: 1.75em;"><p style="line-height: 1.75em;"><span style="font-size: 15px; color: rgb(192, 0, 0); font-family: 微软雅黑, "Microsoft YaHei";"><strong><span style="line-height: 150%;">4月17日 中山出台“人才24条”新政</span></strong></span></p></section></section><section class="135brush" style="color: rgb(17, 17, 17); line-height: 1.4; margin-top: 5px; font-size: 14px; font-weight: inherit; text-align: inherit; text-decoration: inherit; border-color: rgb(17, 17, 17);"><p style="text-align:justify;text-indent: 0em; line-height: 1.75em;"><span style="line-height: 150%; font-family: 微软雅黑, "Microsoft YaHei";">中山发布《关于加强人才政策支持和服务保障的具体措施》，共分七个部分、24条，从人才最关心关注的住房、入户、子女入学、配偶就业、医疗等方面，逐一提出保障措施。放宽基础性人才入户条件，毕业5年内的全日制本科毕业生，在中山工作满1年且已落户中山的，每人一次性发放政府津贴1万元。</span></p></section></section></section></section><section class="_135editor" data-tools="135编辑器" data-id="2446"><section class="_135editor" data-tools="135编辑器" data-id="2446" style="border: 0px none;" data-color="#ef7060" data-custom="#80b135"><section style="padding-right: 8px; padding-left: 8px; margin: 10px auto; border-radius: 3px; border-left: 3px solid rgb(17, 17, 17); border-top-color: rgb(17, 17, 17); border-right-color: rgb(17, 17, 17); border-bottom-color: rgb(17, 17, 17); font-size: 22px; font-weight: inherit; text-align: inherit; text-decoration: inherit;" class=""><section style="line-height: 1.4; color: inherit;"><section class="135brush" data-brushtype="text" style="border-color: rgb(17, 17, 17); color: rgb(17, 17, 17); font-size: 16px; text-align: justify; letter-spacing: 1.5px; line-height: 1.75em;"><p style="line-height: 1.75em;"><span style="color: rgb(192, 0, 0); font-size: 15px; font-family: 微软雅黑, "Microsoft YaHei";"><strong><span style="line-height: 150%;">6月30日 南沙至中山高速动工</span></strong></span></p></section></section><section class="135brush" style="color: rgb(17, 17, 17); line-height: 1.4; margin-top: 5px; font-size: 14px; font-weight: inherit; text-align: inherit; text-decoration: inherit; border-color: rgb(17, 17, 17);"><p style="text-align:justify;text-indent: 0em; line-height: 1.75em;"><span style="line-height: 150%; font-family: 微软雅黑, "Microsoft YaHei";">南沙至中山高速动工，总投资210亿，连通广州、深圳、中山，是今年投资额最大的新开工高速公路。项目分为主线和万顷沙支线两部分，拟建项目全长32.398km，设置桥梁50座。建成后将无缝对接深中通道，连通广州、深圳、中山。</span></p></section></section></section></section><section class="_135editor" data-tools="135编辑器" data-id="38806"><section data-role="paragraph" class="_135editor"><p><br/></p></section><section class="_135editor" data-tools="135编辑器" data-id="38806" data-color="#ef7060" style="font-size: 16px;"><section style="border-bottom: 4px solid rgb(242, 220, 219); margin-top: 10px; margin-bottom: 10px;" class=""><section data-bcless="darken" style="border-bottom: 8px solid rgb(192, 0, 0); border-top-color: rgb(192, 0, 0); border-right-color: rgb(192, 0, 0); border-left-color: rgb(192, 0, 0); font-size: 14px; line-height: 20px; display: inline-block; margin-bottom: -5px; color: inherit;" class=""><p style="border-color: #f2dcdb; color: #f2dcdb; font-size: 18px; line-height: 1.5em; background-color: #fefefe;"><span style="color: rgb(0, 0, 0); font-size: 16px; font-family: 微软雅黑, "Microsoft YaHei";"><strong class="135brush" data-brushtype="text" style="border-color: #f2dcdb; color: inherit;">二、供应与销售</strong></span></p></section></section></section></section><section class="_135editor" data-tools="135编辑器" data-id="41173"><section class="_135editor" data-tools="135编辑器" data-id="41173" data-color="#ef7060"><section style="display: inline-block; border-bottom: 1.5px solid rgb(192, 0, 0); border-top-color: rgb(192, 0, 0); border-right-color: rgb(192, 0, 0); border-left-color: rgb(192, 0, 0); padding-bottom: 2px;"><section style="border: 0px none; display: flex; justify-content: flex-start; align-items: flex-end;" class=""><section class="autonum" data-original-title="" placeholder="1" style="font-weight: bold; font-size: 16px; color: rgb(255, 255, 254); float: left; line-height: 20px; margin-right: 8px; padding: 4px 10px; background-color: rgb(192, 0, 0);" title="" data-num="2"><span style="font-family: 微软雅黑, "Microsoft YaHei";">1</span></section><section class="135brush" data-brushtype="text" style="font-weight: bold; color: #c00000;"><h2 style="font-weight: bold; line-height: 1.6;"><span style="color: rgb(89, 89, 89); font-size: 15px; font-family: 微软雅黑, "Microsoft YaHei";"><strong>2018-2020H1中山一手住宅预售与库存</strong></span></h2></section></section></section></section></section><section class="_135editor" data-role="paragraph"><p style="text-align:justify;line-height: 150%; margin-top: 10px; text-indent: 0em; margin-bottom: 10px;"><span style="line-height: 150%; font-family: 微软雅黑, "Microsoft YaHei";">乐有家研究中心数据显示，2020年上半年中山一手住宅预售套数为6540套，环比下降74.32%，同比下降65.15%。一手住宅网签21661套，环比下降46.47%，同比下降14.79%。截止2020年6月底，中山一手住宅库存57697套，较2019年年底环比下降12.41%，但库存量继续下降。</span></p><p style="text-align:center; margin-bottom: 15px;"><img src="/ueditor/jsp/upload/image/20200720/1595229742843074751.png" data-ratio="1" alt="1、预售与库存.png" data-w="1" style="width:auto;"/></p><section class="_135editor" data-tools="135编辑器" data-id="41173" data-color="#ef7060"><section style="display: inline-block; border-bottom: 1.5px solid rgb(192, 0, 0); border-top-color: rgb(192, 0, 0); border-right-color: rgb(192, 0, 0); border-left-color: rgb(192, 0, 0); padding-bottom: 2px;"><section style="border: 0px none; display: flex; justify-content: flex-start; align-items: flex-end;" class=""><section class="autonum" data-original-title="" placeholder="1" style="font-weight: bold; font-size: 16px; color: rgb(255, 255, 254); float: left; line-height: 20px; margin-right: 8px; padding: 4px 10px; background-color: rgb(192, 0, 0);" title="" data-num="2"><span style="font-family: 微软雅黑, "Microsoft YaHei";">2</span></section><section class="135brush" data-brushtype="text" style="font-weight: bold; color: #c00000;"><h2 style="font-weight: bold; line-height: 1.6;"><span style="color: rgb(127, 127, 127); font-size: 15px; font-family: 微软雅黑, "Microsoft YaHei";"></span></h2><p><span style="font-size: 15px; color: rgb(89, 89, 89); font-family: 微软雅黑, "Microsoft YaHei";">2020H1中山一手住宅月度供应与销售</span></p><h2 style="font-weight: bold; line-height: 1.6;"><span style="color: rgb(89, 89, 89); font-family: 微软雅黑, "Microsoft YaHei";"></span></h2></section></section></section></section><p style="text-align:justify;line-height: 150%; margin-top: 10px; margin-bottom: 10px; text-indent: 0em;"><span style="line-height: 150%; font-family: 微软雅黑, "Microsoft YaHei";">从2020H1中山一手住宅月度供应与销售数据来看，2月仅新增预售79套，受疫情影响严重，且2-5月新增预售量一直较低，直至6月才恢复至往年水平。</span></p><p style="text-align:center; margin-bottom: 15px;"><img src="/ueditor/jsp/upload/image/20200720/1595229743035040996.png" data-ratio="1" alt="2、预售与销售.png" data-w="1" style="width:auto;"/></p><section class="_135editor" data-tools="135编辑器" data-id="41173" data-color="#ef7060"><section style="display: inline-block; border-bottom: 1.5px solid rgb(192, 0, 0); border-top-color: rgb(192, 0, 0); border-right-color: rgb(192, 0, 0); border-left-color: rgb(192, 0, 0); padding-bottom: 2px;"><section style="border: 0px none; display: flex; justify-content: flex-start; align-items: flex-end;" class=""><section class="autonum" data-original-title="" placeholder="1" style="font-weight: bold; font-size: 16px; color: rgb(255, 255, 254); float: left; line-height: 20px; margin-right: 8px; padding: 4px 10px; background-color: rgb(192, 0, 0);" title="" data-num="2"><span style="font-family: 微软雅黑, "Microsoft YaHei";">3</span></section><section class="135brush" data-brushtype="text" style="font-weight: bold; color: #c00000;"><h2 style="font-weight: bold; line-height: 1.6;"><span style="color: rgb(127, 127, 127); font-size: 15px; font-family: 微软雅黑, "Microsoft YaHei";"></span></h2><p><span style="font-size: 15px; color: rgb(89, 89, 89); font-family: 微软雅黑, "Microsoft YaHei";">2020年1-6月中山一手住宅库存与去化周期</span></p><h2 style="font-weight: bold; line-height: 1.6;"><span style="color: rgb(89, 89, 89); font-family: 微软雅黑, "Microsoft YaHei";"></span></h2></section></section></section></section><p style="text-align:justify;line-height: 150%; margin-top: 10px; margin-bottom: 10px; text-indent: 0em;"><span style="line-height: 150%; font-family: 微软雅黑, "Microsoft YaHei";">从库存数据来看，中山一手住宅库存套数从年初的6字头下降至5字头，上半年呈持续下降趋势。乐有家研究中心分析认为，受疫情影响，上半年月网签量不稳定，且网签量较往年也大幅缩水，以至库存量下降的同时去化周期依然有小幅上涨。</span></p><p style="text-align:center; margin-bottom: 15px;"><img src="/ueditor/jsp/upload/image/20200720/1595229743167062040.png" data-ratio="1" alt="3、去化周期.png" data-w="1" style="width:auto;"/></p><section class="_135editor" data-tools="135编辑器" data-id="38806"><section class="_135editor" data-tools="135编辑器" data-id="38806" data-color="#ef7060" style="font-size: 16px;"><section style="border-bottom: 4px solid rgb(242, 220, 219); margin-top: 10px; margin-bottom: 10px;" class=""><section data-bcless="darken" style="border-bottom: 8px solid rgb(192, 0, 0); border-top-color: rgb(192, 0, 0); border-right-color: rgb(192, 0, 0); border-left-color: rgb(192, 0, 0); font-size: 14px; line-height: 20px; display: inline-block; margin-bottom: -5px; color: inherit;" class=""><p style="border-color: #f2dcdb; color: #f2dcdb; font-size: 18px; line-height: 1.5em; background-color: #fefefe;"><span style="color: #000000; font-size: 16px;"><strong class="135brush" data-brushtype="text" style="border-color: #f2dcdb; color: inherit;">三、一手住宅</strong></span></p></section></section></section></section><section class="_135editor" data-tools="135编辑器" data-id="41173"><section class="_135editor" data-tools="135编辑器" data-id="41173" data-color="#ef7060"><section style="display: inline-block; border-bottom: 1.5px solid rgb(192, 0, 0); border-top-color: rgb(192, 0, 0); border-right-color: rgb(192, 0, 0); border-left-color: rgb(192, 0, 0); padding-bottom: 2px;"><section style="border: 0px none; display: flex; justify-content: flex-start; align-items: flex-end;" class=""><section class="autonum" data-original-title="" placeholder="1" style="font-weight: bold; font-size: 16px; color: rgb(255, 255, 254); float: left; line-height: 20px; margin-right: 8px; padding: 4px 10px; background-color: rgb(192, 0, 0);" title="">1</section><section class="135brush" data-brushtype="text" style="font-weight: bold; color: #c00000;"><p><span style="color: rgb(89, 89, 89); font-size: 15px; font-family: 微软雅黑, "Microsoft YaHei";">2018-2020年H1网签量价</span></p></section></section></section></section></section><p style="text-align:justify;line-height: 150%; margin-top: 10px; margin-bottom: 10px; text-indent: 0em;"><span style="line-height: 150%; font-family: 微软雅黑, "Microsoft YaHei";">2020年上半年，中山一手住宅网签21661套，环比下跌42.61%，同比下跌14.79%。与此同时，网签均价上涨至13874元/㎡，环比上涨3.61%，同比下跌2.30%，呈现价升量跌的趋势。</span></p><p style="text-align:center; text-indent: 0em;"><img src="/ueditor/jsp/upload/image/20200720/1595229743253081009.png" data-ratio="1" alt="4、网签量价.png" data-w="1" style="width:auto;"/></p><section class="_135editor" data-tools="135编辑器" data-id="41173" data-color="#ef7060"><section style="display: inline-block; border-bottom: 1.5px solid rgb(192, 0, 0); border-top-color: rgb(192, 0, 0); border-right-color: rgb(192, 0, 0); border-left-color: rgb(192, 0, 0); padding-bottom: 2px;"><section style="border: 0px none; display: flex; justify-content: flex-start; align-items: flex-end;" class=""><section class="autonum" data-original-title="" placeholder="1" style="font-weight: bold; font-size: 16px; color: rgb(255, 255, 254); float: left; line-height: 20px; margin-right: 8px; padding: 4px 10px; background-color: rgb(192, 0, 0);" title="">2</section><section class="135brush" data-brushtype="text" style="font-weight: bold; color: #c00000;"><h2 style="font-weight: bold; line-height: 1.6;"><span style="font-size: 15px; color: #595959;"><strong><span style="font-family: 微软雅黑;">2018-2020H1中山一手住宅套均价格</span></strong></span></h2></section></section></section></section><p style="text-align:justify;line-height: 150%; text-indent: 0em; margin-top: 10px; margin-bottom: 10px;"><span style="line-height: 150%; font-family: 微软雅黑, "Microsoft YaHei";">乐有家研究中心数据显示，2020年上半年，中山一手住宅套均价格为149.88万元/套，环比上涨5.60%，同比上涨4.36%。除2019H2外，2018H1-2020H1中山一手住宅套均总价基本保持稳步上涨态势。</span></p><p style="text-align:center;"><img src="/ueditor/jsp/upload/image/20200720/1595229743327036196.png" data-ratio="1" alt="5、套均总价.png" data-w="1" style="width:auto;"/></p><section class="_135editor" data-tools="135编辑器" data-id="41173" data-color="#ef7060"><section style="display: inline-block; border-bottom: 1.5px solid rgb(192, 0, 0); border-top-color: rgb(192, 0, 0); border-right-color: rgb(192, 0, 0); border-left-color: rgb(192, 0, 0); padding-bottom: 2px;"><section style="border: 0px none; display: flex; justify-content: flex-start; align-items: flex-end;" class=""><section class="autonum" data-original-title="" placeholder="1" style="font-weight: bold; font-size: 16px; color: rgb(255, 255, 254); float: left; line-height: 20px; margin-right: 8px; padding: 4px 10px; background-color: rgb(192, 0, 0);" title="">3</section><section class="135brush" data-brushtype="text" style="font-weight: bold; color: #c00000;"><h2 style="font-weight: bold; line-height: 1.6;"><span style="color: #595959; font-size: 15px;"><strong><span style="font-family: 微软雅黑;"></span></strong></span></h2><p><span style="font-size: 15px; color: rgb(89, 89, 89); font-family: 宋体;">2020H1中山一手住宅网签量月度走势</span></p><h2 style="font-weight: bold; line-height: 1.6;"><span style="font-size: 15px; color: #595959;"><strong><span style="font-family: 微软雅黑;"></span></strong></span></h2></section></section></section></section><p style="text-align:justify;line-height: 150%; text-indent: 0em; margin-top: 10px; margin-bottom: 10px;"><span style="line-height: 150%; font-family: 微软雅黑, "Microsoft YaHei";">从2020H1中山一手住宅月度网签走势来看，除2月受春节假期及疫情影响，网签量不足1000套外，年后其余月网签量均保持在4000套以上。乐有家研究中心分析认为，受春节假期及疫情影响，部分1月份成交的住宅延后至3月网签。而3月成交虽依然受疫情影响，但1月延后的网签量及2月积压的需求使2020H1的金三银四火热依旧。</span></p><p style="text-align:center;"><img src="/ueditor/jsp/upload/image/20200720/1595229743425099770.png" data-ratio="1" alt="6、月度网签.png" data-w="1" style="width:auto;"/></p><section class="_135editor" data-tools="135编辑器" data-id="41173" data-color="#ef7060"><section style="display: inline-block; border-bottom: 1.5px solid rgb(192, 0, 0); border-top-color: rgb(192, 0, 0); border-right-color: rgb(192, 0, 0); border-left-color: rgb(192, 0, 0); padding-bottom: 2px;"><section style="border: 0px none; display: flex; justify-content: flex-start; align-items: flex-end;" class=""><section class="autonum" data-original-title="" placeholder="1" style="font-weight: bold; font-size: 16px; color: rgb(255, 255, 254); float: left; line-height: 20px; margin-right: 8px; padding: 4px 10px; background-color: rgb(192, 0, 0);" title="">4</section><section class="135brush" data-brushtype="text" style="font-weight: bold; color: #c00000;"><h2 style="font-weight: bold; line-height: 1.6;"><span style="font-size: 15px; color: #595959;"><strong><span style="font-family: 微软雅黑;"></span></strong></span></h2><p><span style="font-size: 15px; color: rgb(89, 89, 89); font-family: 微软雅黑, "Microsoft YaHei";">2020H1中山各镇区一手住宅网签套数</span></p><h2 style="font-weight: bold; line-height: 1.6;"><span style="font-size: 15px; color: #595959;"><strong><span style="font-family: 微软雅黑;"></span></strong></span></h2></section></section></section></section><p style="text-align:justify;line-height: 150%; margin-top: 10px; margin-bottom: 10px; text-indent: 0em;"><span style="line-height: 150%; font-family: 微软雅黑, "Microsoft YaHei";">从中山各个镇区一手住宅网签套数来看，大概分为4个梯度。三乡镇网签2788套，成为领跑全市的“网签冠军”。坦洲镇、西区、火炬开发区、南区以及南朗镇网签量均位于1500套以上，位列第二梯队；阜沙镇、神湾镇、黄圃镇等区域网签量居中，位列第三梯队；第四梯队则为大涌镇、板芙镇等网签量较低区域。总体来看，中山南部与珠海相近区域成为2020H1的网签黑马，其次为中部区域，西部及部分中西部镇区网签较少。</span></p><p style="text-align:center;"><img src="/ueditor/jsp/upload/image/20200720/1595229743527016333.png" data-ratio="1" alt="7、镇区网签.png" data-w="1" style="width:auto;"/></p><section class="_135editor" data-tools="135编辑器" data-id="38806" data-color="#ef7060" style="font-size: 16px;"><section style="border-bottom: 4px solid rgb(242, 220, 219); margin-top: 10px; margin-bottom: 10px;" class=""><section data-bcless="darken" style="border-bottom: 8px solid rgb(192, 0, 0); border-top-color: rgb(192, 0, 0); border-right-color: rgb(192, 0, 0); border-left-color: rgb(192, 0, 0); font-size: 14px; line-height: 20px; display: inline-block; margin-bottom: -5px; color: inherit;" class=""><p style="border-color: #f2dcdb; color: #f2dcdb; font-size: 18px; line-height: 1.5em; background-color: #fefefe;"><span style="color: #000000; font-size: 16px;"><strong class="135brush" data-brushtype="text" style="border-color: #f2dcdb; color: inherit;">四、二手住宅</strong></span></p></section></section></section><section class="_135editor" data-tools="135编辑器" data-id="41173"><section class="_135editor" data-tools="135编辑器" data-id="41173" data-color="#ef7060"><section style="display: inline-block; border-bottom: 1.5px solid rgb(192, 0, 0); border-top-color: rgb(192, 0, 0); border-right-color: rgb(192, 0, 0); border-left-color: rgb(192, 0, 0); padding-bottom: 2px;"><section style="border: 0px none; display: flex; justify-content: flex-start; align-items: flex-end;" class=""><section class="autonum" data-original-title="" placeholder="1" style="font-weight: bold; font-size: 16px; color: rgb(255, 255, 254); float: left; line-height: 20px; margin-right: 8px; padding: 4px 10px; background-color: rgb(192, 0, 0);" title="" data-num="2">1</section><section class="135brush" data-brushtype="text" style="font-weight: bold; color: #c00000;"><h2 style="font-weight: bold; line-height: 1.6;"><span style="font-size: 15px; color: #595959;"><strong><span style="font-family: 微软雅黑;">2018-2020H1中山二手住宅成交均价<span style="font-family: Arial;">&</span>套均总价走势</span></strong></span></h2></section></section></section></section></section><p style="text-align:justify;line-height: 150%; text-indent: 0em; margin-top: 10px; margin-bottom: 10px;"><span style="line-height: 150%; font-family: 微软雅黑, "Microsoft YaHei";">乐有家研究中心数据显示，2018-2019H2中山二手住宅成交均价持续下降，2020H1中山二手住宅成交均价为11287元/㎡，环比下降1.75%，同比下降2.59%。从成交总价来看，虽然2020H1二手住宅成交均价较往年有所下降，但套均总价环比上涨6.71%，同比上涨2.14%。</span></p><p style="text-align:center; margin-bottom: 15px;"><img src="/ueditor/jsp/upload/image/20200720/1595229743661013052.png" data-ratio="1" alt="8、二手均价.png" data-w="1" style="width:auto;"/></p><section class="_135editor" data-tools="135编辑器" data-id="41173" data-color="#ef7060"><section style="display: inline-block; border-bottom: 1.5px solid rgb(192, 0, 0); border-top-color: rgb(192, 0, 0); border-right-color: rgb(192, 0, 0); border-left-color: rgb(192, 0, 0); padding-bottom: 2px;"><section style="border: 0px none; display: flex; justify-content: flex-start; align-items: flex-end;" class=""><section class="autonum" data-original-title="" placeholder="1" style="font-weight: bold; font-size: 16px; color: rgb(255, 255, 254); float: left; line-height: 20px; margin-right: 8px; padding: 4px 10px; background-color: rgb(192, 0, 0);" title="" data-num="2">2</section><section class="135brush" data-brushtype="text" style="font-weight: bold; color: #c00000;"><h2 style="font-weight: bold; line-height: 1.6;"><span style="font-size: 15px; color: #595959;"><strong><span style="font-family: 微软雅黑;"></span></strong></span></h2><p><span style="font-size: 15px; color: rgb(89, 89, 89); font-family: 微软雅黑, "Microsoft YaHei";">2020H1中山二手住宅成交均价走势</span></p><h2 style="font-weight: bold; line-height: 1.6;"><span style="font-size: 15px; color: #595959;"><strong><span style="font-family: 微软雅黑;"></span></strong></span></h2></section></section></section></section><p style="text-align:justify;margin-top: 10px; margin-bottom: 10px;"><span style="font-family: 微软雅黑, "Microsoft YaHei";">乐有家研究中心数据显示，2020H1中山二手住宅成交均价总体维持在11000-11900元/㎡之间，上下浮动基本不超过600元/㎡。4月成为上半年成交均价峰顶。</span></p><p style="text-align:center;"><img src="/ueditor/jsp/upload/image/20200720/1595229743830019777.png" data-ratio="1" alt="9、月度均价.png" data-w="1" style="width:auto;"/></p><p><br/></p><section class="_135editor" data-tools="135编辑器" data-id="41173" data-color="#ef7060"><section style="display: inline-block; border-bottom: 1.5px solid rgb(192, 0, 0); border-top-color: rgb(192, 0, 0); border-right-color: rgb(192, 0, 0); border-left-color: rgb(192, 0, 0); padding-bottom: 2px;"><section style="border: 0px none; display: flex; justify-content: flex-start; align-items: flex-end;" class=""><section class="autonum" data-original-title="" placeholder="1" style="font-weight: bold; font-size: 16px; color: rgb(255, 255, 254); float: left; line-height: 20px; margin-right: 8px; padding: 4px 10px; background-color: rgb(192, 0, 0);" title="" data-num="2">3</section><section class="135brush" data-brushtype="text" style="font-weight: bold; color: #c00000;"><h2 style="font-weight: bold; line-height: 1.6;"><span style="font-size: 15px; color: #595959;"><strong><span style="font-family: 微软雅黑;"></span></strong></span></h2><p><span style="font-size: 15px; color: rgb(89, 89, 89); font-family: 微软雅黑, "Microsoft YaHei";">2020H1中山各镇区二手住宅成交均价情况</span></p><h2 style="font-weight: bold; line-height: 1.6;"><span style="font-size: 15px; color: #595959;"><strong><span style="font-family: 微软雅黑;"></span></strong></span></h2></section></section></section></section><p style="text-align:justify;line-height: 150%; text-indent: 0em;"><span style="line-height: 150%; font-family: 微软雅黑, "Microsoft YaHei";">从各镇区二手住宅成交均价来看，东区以13838元/㎡的均价蝉联第一。其次为火炬开发区、石岐区、南区、坦洲镇及港口镇，成交均价均高于11000元/㎡。其余所有镇区成交均价均大于6000元/㎡，其中神湾镇成交均价最低。</span></p><p style="text-align:justify;line-height: 150%; text-indent: 0em; margin-bottom: 10px;"><span style="line-height: 150%; font-family: 微软雅黑, "Microsoft YaHei";">从同比价格涨幅来看，中山24镇区中，三乡镇同比上涨7.38%，涨幅最大；黄圃镇同比下降18.85%，降幅最大。其余各区成交均价均有不同幅度涨跌。</span></p><p style="text-align:center;"><img src="/ueditor/jsp/upload/image/20200720/1595229743934005735.png" data-ratio="1" alt="10、镇区均价.png" data-w="1" style="width:auto;"/></p><p><br/></p><section class="_135editor" data-tools="135编辑器" data-id="38806" data-color="#ef7060" style="font-size: 16px;"><section style="border-bottom: 4px solid rgb(242, 220, 219); margin-top: 10px; margin-bottom: 10px;" class=""><section data-bcless="darken" style="border-bottom: 8px solid rgb(192, 0, 0); border-top-color: rgb(192, 0, 0); border-right-color: rgb(192, 0, 0); border-left-color: rgb(192, 0, 0); font-size: 14px; line-height: 20px; display: inline-block; margin-bottom: -5px; color: inherit;" class=""><p style="border-color: #f2dcdb; color: #f2dcdb; font-size: 18px; line-height: 1.5em; background-color: #fefefe;"><span style="color: #000000; font-size: 16px;"><strong class="135brush" data-brushtype="text" style="border-color: #f2dcdb; color: inherit;">五、租赁市场</strong></span></p></section></section></section><p style="text-align:justify;line-height: 150%; text-indent: 0em; margin-bottom: 10px;"><span style="line-height: 150%; font-family: 微软雅黑, "Microsoft YaHei";">乐有家研究中心数据显示，2020H1中山租赁套均总价为1749元/套，环比下降4.79%，同比下降4.95%。成交均价方面，2020H1中山租赁市场成交均价仅21.48元/㎡，创历史新低。</span></p><p style="text-align:center;"><img src="/ueditor/jsp/upload/image/20200720/1595229744031005998.png" data-ratio="1" alt="11、租赁.png" data-w="1" style="width:auto;"/></p><p><br/></p><section class="_135editor" data-tools="135编辑器" data-id="38806" data-color="#ef7060" style="font-size: 16px;"><section style="border-bottom: 4px solid rgb(242, 220, 219); margin-top: 10px; margin-bottom: 10px;" class=""><section data-bcless="darken" style="border-bottom: 8px solid rgb(192, 0, 0); border-top-color: rgb(192, 0, 0); border-right-color: rgb(192, 0, 0); border-left-color: rgb(192, 0, 0); font-size: 14px; line-height: 20px; display: inline-block; margin-bottom: -5px; color: inherit;" class=""><p style="border-color: #f2dcdb; color: #f2dcdb; font-size: 18px; line-height: 1.5em; background-color: #fefefe;"><span style="color: #000000; font-size: 16px;"><strong class="135brush" data-brushtype="text" style="border-color: #f2dcdb; color: inherit;">六、趣味数据</strong></span></p></section></section></section><section class="_135editor" data-tools="135编辑器" data-id="41173"><section class="_135editor" data-tools="135编辑器" data-id="41173" data-color="#ef7060"><section style="display: inline-block; border-bottom: 1.5px solid rgb(192, 0, 0); border-top-color: rgb(192, 0, 0); border-right-color: rgb(192, 0, 0); border-left-color: rgb(192, 0, 0); padding-bottom: 2px;"><section style="border: 0px none; display: flex; justify-content: flex-start; align-items: flex-end;" class=""><section class="autonum" data-original-title="" placeholder="1" style="font-weight: bold; font-size: 16px; color: rgb(255, 255, 254); float: left; line-height: 20px; margin-right: 8px; padding: 4px 10px; background-color: rgb(192, 0, 0);" title="" data-num="4">1</section><section class="135brush" data-brushtype="text" style="font-weight: bold; color: #c00000;"><h2 style="font-weight: bold; line-height: 1.6;"><span style="color: #595959; font-size: 15px;"><strong><span style="font-family: 微软雅黑;">2020H1中山住宅成交占比分析</span></strong></span></h2></section></section></section></section></section><p style="text-align:justify;line-height: 150%; text-indent: 0em; margin-top: 10px; margin-bottom: 10px;"><span style="line-height: 150%; font-family: 微软雅黑, "Microsoft YaHei";">从2020H1中山住宅成交总价来看，成交总价大于200万元和小于50万元的住宅均只占6%。而总价50-100万元的住宅成交占比为42%，占比最高；其次为总价100-150万元的住宅，占比35%。与2019H1相比，50-100万元总价的占比从30%上升至42%，而100-150万元则从38%下降至35%，中山购房低总价占比呈上涨趋势。</span></p><p style="text-align:center;"><img src="/ueditor/jsp/upload/image/20200720/1595229744132099519.png" data-ratio="1" alt="12、总价占比.png" data-w="1" style="width:auto;"/></p><p style="line-height: 150%; text-indent: 0em; margin-bottom: 10px;"><span style="line-height: 150%; font-family: 微软雅黑, "Microsoft YaHei";">从成交均价来看，约54%的购房者选择购买中山均价位于1-1.5万元/㎡的住宅；其次为0.5-1万元/㎡的住宅，占比38%。选择总价低于0.5万元/㎡或大于2万元/㎡的购房者均仅占1%。</span></p><p style="text-align:center;"><img src="/ueditor/jsp/upload/image/20200720/1595229744224086201.png" data-ratio="1" alt="13、均价占比.png" data-w="1" style="width:auto;"/></p><p style="text-align:justify; line-height: 150%; margin-bottom: 10px; text-indent: 0em;"><span style="line-height: 150%; font-family: 微软雅黑, "Microsoft YaHei";">从成交房型来看，中山最受购房者欢迎的依然是3房，占比高达56%；其次为2房，占比25%。从成交面积来看，90-144㎡的住宅最受欢迎，占比55%；其次为60-90㎡的住宅。综合对比房型和户型成交情况，乐有家研究中心分析认为，最受购房者欢迎的当属90-144㎡的3房。</span></p><p style="text-align:center;"><img src="/ueditor/jsp/upload/image/20200720/1595229744302044871.png" data-ratio="1" alt="14、房型户型.png" data-w="1" style="width:auto;"/></p><section class="_135editor" data-tools="135编辑器" data-id="41173" data-color="#ef7060"><section style="display: inline-block; border-bottom: 1.5px solid rgb(192, 0, 0); border-top-color: rgb(192, 0, 0); border-right-color: rgb(192, 0, 0); border-left-color: rgb(192, 0, 0); padding-bottom: 2px;"><section style="border: 0px none; display: flex; justify-content: flex-start; align-items: flex-end;" class=""><section class="autonum" data-original-title="" placeholder="1" style="font-weight: bold; font-size: 16px; color: rgb(255, 255, 254); float: left; line-height: 20px; margin-right: 8px; padding: 4px 10px; background-color: rgb(192, 0, 0);" title="" data-num="4">2</section><section class="135brush" data-brushtype="text" style="font-weight: bold;"><h2 style="font-weight: bold; line-height: 1.6;"><span style="color:#595959;font-family:微软雅黑"><span style="font-size: 15px;">购房者画像分析</span></span></h2></section></section></section></section><p style="text-align:justify; line-height: 150%; margin-top: 10px; margin-bottom: 10px; text-indent: 0em;"><span style="line-height: 150%; font-family: 微软雅黑, "Microsoft YaHei";">从购房者居住城市来看，本地购房者比例持续上涨，2017年上半年占比51%，2018年上半年占比上涨至77%，2019年上半年占比81%，而2020H1占比则上升至86%。跨城市购房与非跨城市购房比例差距拉至1:6。</span></p><p style="text-align:center;"><img src="/ueditor/jsp/upload/image/20200720/1595229744421090383.png" data-ratio="1" alt="15、客源地.png" data-w="1" style="width:auto;"/></p><p style="text-align:justify; line-height: 150%; text-indent: 0em; margin-bottom: 10px;"><span style="line-height: 150%; font-family: 微软雅黑, "Microsoft YaHei";">从购房年龄来看，中山购房者主力军依然为80后，占比与去年相近。其次为90后，占比从去年的28.60%上升至34.43%，90后购房大军人数增多。70后、60后等逐渐退场，占比不超20%。</span></p><p style="text-align:center;"><img src="/ueditor/jsp/upload/image/20200720/1595229744536066208.png" data-ratio="1" alt="16、年龄段.png" data-w="1" style="width:auto;"/></p><p style="text-align:justify; line-height: 150%; margin-bottom: 10px; text-indent: 0em;"><span style="line-height: 150%; font-family: 微软雅黑, "Microsoft YaHei";">从购房类别来看，刚需依然是购房主流，占比超7成。投资占比从2019H1的13%缩减至8%，改善购房则依然占比19%。</span></p><p style="text-align:center;"><img src="/ueditor/jsp/upload/image/20200720/1595229744653040043.png" data-ratio="1" alt="17、购房者类型.png" data-w="1" style="width:auto;"/></p><p style="text-align:justify;text-autospace:ideograph-numeric;text-justify:inter-ideograph;line-height:150%"><span style="font-family: 宋体;">免责声明：以上信息和数据更新于</span><span style="font-family: 宋体;">2020年<span style="font-family: Calibri;">6</span>月<span style="font-family: Calibri;">30</span>日，因时间、市场、政策等都会发生变化，以上信息仅供参考，不作为交易依据使用。</span></p></section><section class="_135editor" data-role="paragraph"><p><br/></p></section></section><p><br/></p>